10 Top Tips For Starting A Glamping Business


If you have dreams of setting up a glamping business then the first thing you should do is listen to those who have already done it. They will have heaps of wisdom for you that could save you valuable time and money when it comes to writing your glamping business plan and starting out with your leisure and tourism business idea. Heidi Nicholls, co-owner of Silver Ash Campers has shared her top tips below ready to give you a head start in your own journey into luxury camping.

  1. As with any other business you need to be PASSIONATE about what you’re doing and selling.

  2. Be careful with cash, because you’re going to love what you’re working on so there will be a huge temptation to buy a lot of things because you WANT them, rather than because you NEED them for the benefit of the business.

  3. ALWAYS over-estimate spending and under-estimate sales. We found this one out the hard way.

  4. This is a marathon not a sprint (especially when dealing with social media) so make sure you’re in it for the long game.

  5. Social media ‘follows’ and ‘likes’ can go down as well as up. This is okay! Life ebbs and flows, and so does Facebook!

  6. Make sure your partner is supportive. Even though we’ve worked together already, this business has made us completely re-think how we work as a team. So make sure you give it plenty of time. A lot of things will pan out differently than you first imagined. This is usually okay once you’ve processed the new perspective.

  7. Sweat the small stuff as glamping is about high-end finishes, giving that little bit of extra luxury and taking care of details. I cannot begin to estimate the man-hours I have spent looking at curtain rails online and in person. I’m never getting those hours back, but it was worth it.

  8. Remember the bottom line. It is very easy to become distracted by things such as Facebook likes, retweets or website hits. At the end of the day it’s about enquiries and sales. The rest is window-dressing.

  9. Start small unless you have a big budget. I think of our glamping business in phases. This is the soft launch, then will come building, then a full launch with more money and more vans. Realise that everything takes longer and costs more than you think. Be super organised and – Dragons Den style – know your business plan and numbers inside out! If you don’t know your numbers you won’t know if things are going wrong.

  10. It’s up to you to define success. If you enjoy the business and derive satisfaction from it then it can make absolutely zero money and still be a success. You can make millions, work all the hours God sends and be miserable as sin.



glamping business


Credits: Heidi Nicholl, Silver Ash Campers, USA

Inspired Camping

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2 Responses to “10 Top Tips For Starting A Glamping Business”

  1. Lynn Gallimore
    4 December 2013 at 6:57 pm #

    Wow, Heidi, I cannot agree more with each and every point in this article. Spot on!
    Thank you for mentioning #7 – People thought I was crazy (it is a tent, after all) in the beginning, but my attention to detail has set Sinya far above the rest of the vacation rentals and guest houses in the area.
    I think you might need a few more points though, starting with
    11. Have an iron clad set of rental and cancellation policies.
    12. Even though this is our passion, it’s also a business and emotions should be kept in check.
    13. After you’re up and running and things are going smoothly take an annual or semi-annual look at ways of cutting expenses. For example, re-negotiating credit card processing and banking fees, using flowering plants instead of cut flowers, etc.

  2. small business accountants
    8 January 2014 at 11:51 am #

    Heidi I love the points you have made in this list- whether for a glamping business or anything else, you have some wise business insights. I think point 4 is particularly great and could work for any business; it is always easy to get carried away but if you are prepared for the worst then you can always face it head on

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